Sarah Story's rise through the global dance music scene has been nothing short of extraordinary. From her early days as a tastemaker and broadcaster, to her current status as a headline DJ, label boss, and curator - Sarah’s journey reflects a deep-rooted passion for electronic music and a fearless drive to push boundaries.
No longer just a rising name, Sarah has become a central figure in club culture, bridging underground innovation with global reach. Sarah has lit up the stages at some of the world’s biggest festivals — Glastonbury, Creamfields, Parklife, Tomorrowland & Loveland - while also delivering electrifying performances at iconic venues like Amnesia, Fabric, UNVRS, DC10, The Warehouse Project, and Drumsheds.
Her presence on these stages isn’t just about performance - it’s about storytelling. With every set, Sarah brings a fresh, forward-facing energy that captures both the heritage and future of dance music.
2026 is shaping up to be Sarah’s biggest year yet. Her acclaimed label and event brand, STORIES, is expanding rapidly - having hosted global showcases with dates in Ibiza, Paris, Barcelona, New York, and across the UK - curating lineups that blend respected names with the next wave of electronic talent. Championing innovative sounds from artists such as Big Miz, Emma B, Prunk, and Hot Since 82. The label has established itself as a tastemaker in its own right, with a focus on high-quality, club-ready releases and inclusive, energy-filled dance floors.
Sarah herself is also stepping deeper into the production world, with original releases set to drop early 2026 - further cementing her evolution from tastemaker to creator.
Outside of the club, Sarah Story continues to shape the future of electronic music through her role as host of Future Dance on BBC Radio 1. Now in its third year, the show has become a go-to platform for discovering cutting-edge talent and sounds, cementing Sarah’s reputation as one of the scene’s most trusted tastemakers.
With a passion for community, collaboration, and championing new voices, Sarah brings more than just energy to the dancefloor, she brings vision. She’s not only shaping what’s next; she’s helping define the very future of club culture.